💥 Product Tips #039: Reward Subscribers, Urgency with a Timely Message, and Highlight Annual Savings
🖖 Hey there! I’d like to share Product Tips 039 with you today: how to encourage new subscribers to engage with your content right away; how to motivate visitors to sign up immediately; and how to encourage users to commit to a longer-term plan, increasing retention and revenue. Check them out 😸
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🎁 Reward Subscribers
Once a person subscribes to your newsletter or registers on your website, consider giving them a pleasant surprise by providing immediate access to exclusive content, such as a downloadable e-book, a webinar, or premium articles.
This instant reward not only adds value but also encourages new subscribers to engage with your content right away, making them more likely to become long-term, loyal readers. This approach benefits both parties: subscribers will receive valuable insights, and you will build a stronger relationship with your audience right from the start.
💥 Urgency with a Timely Message
On your landing pages or sign-up forms, include the phrase “The sooner you join, the sooner you get access” to create a sense of urgency and motivate potential subscribers (users) to take immediate action. This prompt can motivate visitors to sign up immediately, knowing they will quickly access valuable content or exclusive offers.
It is a straightforward yet powerful method to boost conversion rates by appealing to the desire for instant gratification.
😎 Highlight Annual Savings
When presenting the “Annual” subscription option on your “Upgrade to Premium” page, clearly display the amount users will save compared to the monthly subscription. For example, you can add a note like “Save 20% annually compared to paying monthly!”
This not only helps users see the financial benefit but also encourages them to commit to a longer-term plan, increasing retention and revenue.
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Interesting? Feel free to share with your friends 🤗
Dan 🙌
